← INTERSECTION17 Conference Barcelona, September 7-8, 2017

Rick Harlow

Master Class

Design’s Holy Grail: The Trojan Rabbit

Friday, September 8
10:30 – 12:45
Master Class Room

Rick Harlow
Director of Design Strategy, Visualhero Design Co.

When an enterprise embarks on a new project, the focus is usually on the how the project will be completed. This is when an enterprise rebel, armed with the proper tools, can have an integral impact on the outcome of the project.

The need to align an organization’s decision makers around the design, to convince the stakeholders to follow a process, and to impart the creative culture needed to support the new project, are just as important as the final product or service.